Transcript: Hi. If you’re somebody who’s struggling with how to write the job description, position agreement, or the role that you’re looking to fill in your business then today’s video is for you. I’m going to share with you three things to consider as you get ready to write that job description so that you can fill it with the ideal person for what you need to get done in your business. Let’s get started. Hi this is Jody Johnson with another episode of coffee with Jody. Today I’m going to share with you three things to consider as you go about writing that job description, position agreement, or role that you’re looking to fill in your business. I want to take you all the
Transcript: Hi. I’m often asked why employee engagement is such a hot topic these days, and is it really important? Well if you’re somebody who has a workplace of disengaged employees who won’t collaborate with one another, who keep to themselves and only do what is asked of them, you might be dealing with just this issue. Many businesses are. The average right now is about 16 percent of employees that are actually truly engaged. So where does that leave the rest of us. If that’s you this video is going to cover the three things for you to be aware about employee engagement and why it’s important to you and your business. So let’s get started. Hi this is Jody Johnson and it’s another
Transcript: Lots of business owners I talk to, hire because they have a need, right now, and I need somebody right now to help me with that need. If this sounds like you then let me share with you a way that you can minimize the mis-hire by using profiling in your recruitment process. Today I’m going to talk with you about the three things that you need to include when you go to recruit to make sure that you have an employee profile that’s going to get you the right hire. So the first point that I’d like to share with you today is that many people will hire based on experience and that can be a very misleading thing to hire people on.
Transcript: Today I want to talk with you about giving up your habit of trying to get better at something that you’re not good at. For the last decade of working with business owners and their teams, I often come across people who are trying to get better at what they’re not good at. Now I know, that there’s a lot of talk out in the world about “you can do anything just put your mind to it”. And yes you can gain competency in something that you’re not naturally wired, but, you will never do this. So, Investing a whole lot of time in trying to get better at something, that you’re only ever going to just become competent in, is a huge waste
Transcript: Today you’re going to discover a pathway to get to your creativity. So, when we’re kids we start off being very curious, and very creative. So we’re exploring things, we’re building forts out of cardboard boxes, I mean we’re just in the world exploring and being curious. Then we go to school, and we’re taught to conform. And inside of conforming, we’re taught to build and learn how to have a career and we go and we started our career. And, in our career, we’re taught to work really, really, really, really hard. And then, we get comfortable at that, like we’ve arrived. We have enough capacity and talent to be, you know, comfortable. What happens to successful people often is they become complacent.
Transcript: Today we’re going to discover how can you integrate a culture by design into your company. So first of all, you’ve got your vision, you’ve got your mission, you’ve got your culture, your core values. Are you using it in your onboarding process? Are you using it in your performance reviews? Is it included in your training and development pathways for your team in your career ladders? Are you using it in every communication that goes out from your company, to a vendor, to a client, to a prospect? Every piece of your company, every part of your company, that you can integrate it to, whether it’s business development, operations, customer service, even your I.T., your H.R., and your admin / financial functions. The
Transcript: Welcome! In today’s session of business SUCCESS with Doug Barra, I want to talk to you about Year-End planning. It’s so often that I talk to business owners that are actually sitting at the beginning of December going “I just want to get through the month. I don’t want to think about anything else. I just want to get through the month. I’ve got holidays coming up. I’ve got vacations coming up. I’ve got sales coming up. I just want to get through the month.” However, this is the critical time for you to start the planning for next year, if you haven’t already started it. Now sometimes you might have gotten it done in November rather than wait until December. But, if you
Transcript: Welcome. In today’s session of business SUCCESS with Doug Barra, I want to talk to you about learning, because learning is directly related to your planning. “What!?!”, you might be saying to yourself, “what are you talking about? Learning is related to my planning!?! I’m planning. I’m planning on my growth. I’m planning on my sales. I’m planning on what I’m going to do. How is learning related to that?” Well, learning is related to that, because you want to also plan what is the learning that you need. The learning that you need to understand to be able to do the plan that you’re creating. Because – let’s look at it this way – if you’re creating a plan that’s just a list
Transcript Highlights…: On today’s episode of business success with Doug Barra I’m going to talk to you about the how of planning. I really want to talk about how do you go about creating an effective plan that’s going to actually have you build something great. So let’s start with talking about how do we create the beginning of the plan. Well to create the beginning of the plan we really have to look at dreams … what is it that we want. What is it that we’ve always desired. Dreams are maybe 10 years out and we don’t necessarily know exactly how we’re going to do them but we’re clear that there are things that we want. So we’re going to work towards them.
Marketing and sales are two aspects of a single business task: attracting and retaining customers. A common mistake made by inexperienced entrepreneurs is viewing them as completely separate aspects of the business. Building a cohesive marketing and sales strategy is one of the most important business growth strategies for any company. Here are five key points for building your marketing and sales strategy: Know your unique selling proposition (USP). What makes your products, your services, and your company unique from the competition? What will draw customers to your business and away from your competition? The thing that makes you unique is your strongest selling point. You need a clear selling position before you can create a successful marketing and sales strategy. Know your target audience.